Digital Marketing

Types of Computers

Various computer types

Types of Computers – Since the invention of the pc, several changes were created in its size thus far. Before the pc was terribly giant in size, its form has become terribly little. Eg Desktop, laptop

There are 5 varieties of computers

1) analogue computer

2) data processor

3) Hybrid laptop

4) Super laptop

5) mainframe

Analog Computer may be a variety of laptop that uses the incessantly changeable aspects of physical phenomena like electrical,  mechanical, or hydraulic quantities to model the matter being resolved.

A data processor is presently getting used in the main in any respect . The data processor was terribly low at the start of the speed. currently its speed has inflated greatly. At present, quite three gigacycle computers ar obtainable within the market. In distinction, digital computers represent varied quantities symbolically and by separate values of each time and amplitude.

A hybrid laptop is employed to point out one thing similar within the middle. Intel company introduced a laptop named Pentium. Then it modified. He created a laptop named Pentium-1, Pentium-2, Pentium-3, Pentium-4.

There was a amendment within the wide used Pentium-4 everyplace, thanks to the little size of the pc. Like keeping a trumpet, the physics part, choose external storage devices, and input devices ar integral in little systems, in such some way that the notebook system, that is connected to the monitor by the Zodiac Monitor, outside the system, is termed a laptop computer.

Because the pc was little in size, it came in a very laptop computer and it may be taken anyplace. as a result of laptop computer laptops ar running on battery, it’s simple to use. The charging machine that must be charged is charged for mobile charging.

Super laptop

This is the foremost powerful variety of laptop. This laptop is employed in a very variety of specific organizations. For Eg independent agency employs this sort of laptop to stay management over house search campaigns.

Mainframe laptop

It is employed in associate degree cool house. this sort of laptop is employed to capture knowledge. Eg insurance firm.

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Types of Computer Ports

Types of Computer Ports

A Port is a connecting socket outside the system into which different types of cables are plugged.

It is the place where devices are physically connected. There are many types of ports used in computer systems. These ports are

1)  Serial Port

2)  Parallel Port

3)  USB Port (Universal serial bus)

4)  SCSI Port (Small Computer system Interface).

Serial Port

The serial port transmits one bit of a byte, one at a time as a single stream of bits.

It is used for transmitting slow data over long distances. Example – Dialup modem, serial mice use serial ports.

Parallel Port

A Parallel port transmits 8 bits of a byte of data in parallel. It is used for transmitting fast data over short distances. It is used to connect printers, monitors, projectors, etc.

USB Port

A USB port can connect up to 127 peripheral devices such as a mouse, digital camera, scanners, speakers, etc. It also permits to connection plug and plays devices.

Small Computer System Interface (SCSI Port)

SCSI port allows data to be transmitted in a daisy chain up to 7 devices at a higher speed (32 bits at a time). It is a fast data transmitting device used to connect HDD (Hard disk drive), CD-ROM drives, etc with the computer.

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Difference between SEO and SEM

1. Search Engine Optimization is the organic results that make your website as high as possible in search engine results like Google.

Makes sure Search Engine Marketing displays ads related to your product that is displayed next to the results of search engines such as Google.

Both of these compete to attract users’ attention in search results. So naturally, users will click on these two types of links.

2. It may take a few months for the results of Search Engine Optimization to appear. Hence in the long-term plan

Part of that is focusing on SEO. If you want to do SEO in white hat methods you don’t need any budgets, no investment

No need to pay. white hat means providing good quality content to the audience in a natural way, using good keyword research methods, and achieving the right goals by doing the right On Page SEO can achieve good results through white hat methods if it takes some time and patience.

The search Engine Marketing (SEM) method can divert traffic to your website in less time, but it is a costly affair. The faster you can allocate the budget, the more to your site

Traffic is available. If your content is useful to the USER, you can turn that incoming traffic into sales and reap the benefits.

When pursuing search engine marketing (SEM) methods you need to pay close attention to both your ad copy and your target audience.

In particular, the words (vocabulary) and images used in your ad copy should be straightforward to attract your target audience. Your product

The audience should choose who buys it.

If you make a mistake when choosing a target audience, you’re talking about who products

The ad will be shown to others other than those who created it. Even if they click on your ad, sales will not happen. Hence the CPC

There is also the possibility that the budget will be wasted.

3. Those who want a quality target audience to come to their site even after some delay resort to SEO. Those who expect immediate results instead seek Search Engine Marketing (SEM). You can also follow a combination of the two, there is nothing wrong with that.

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Viral Marketing

Why a person chooses Viral Marketing

Viral Marketing is a technique by which each user shares the content and receives it with others. It’s like a virus from someone.

It’s viral because it is being spread to another person (shared) The name came from marketing.

Why does a person usually share content such as Facebook logos, Youtube logos, and Whatsapp logos?

Probably for one of the following reasons.

1) Either when he likes it best.

2) Either when emotionally connected to that content,

3) Either when agreeing with his ideology.

4) When it seems very interesting or surprising,

5) Either when you think sharing will be of great benefit to others

6) Consider it a great secret and want to let everyone know this secret.

Content that goes viral usually comes in the following forms.

1) Images

2) Infographics

3) Articles, Blog Posts

4) Videos

5) Audio clippings.

In some cases, the content will naturally go viral and penetrate the masses. In some other cases, it is done by human effort.

Will need to be converted to viral. Just create content and social post and do some promotion without leaving the burden on God.

This is why even the biggest brands can advertise their Products, This emotion allows the customer to quickly connect with the product or brand.

The “Your friend liked this” appearing in your Facebook feed was created with the intention of making a post viral. With your friends

You have Emotional Connectivity so leave a post, or a video, You definitely get a strong urge to watch that video when you know your friends have Liked it. As part of this process, you will be watching, you will also be sharing.

More examples of viral marketing

The most popular memes teasers on social media

Eg: Movie teaser of a movie heroine named Priya Warrior

Did we know that in some cases the digital marketer will work hard to turn it into a Campaign – Viral? For this many at once

Start promoting content on social media platforms. If the content is really capable then it will inevitably go viral and get good results.

If there is no power in the content then is going viral Very difficult. There will be no big results unless you push and melt your budget.

A big hero is huge enough to take his son as a hero, Even if he makes a few films on a budget, he will be able to establish himself in the industry as a hero if the audience likes the performance of his son.

Unless of course promoted forcibly There is no big benefit to doing so. We can see good examples of this in the film industry.

In some other cases, the hero with the strongest fan base is either a Campaigns fan who started a brand or a brand

From Followers, get support voluntarily. Then the fans themselves will do their best to make this campaign go viral.

A good example of this

Create a Twitter trend by gathering all the fans to make a hero’s new movie teaser or a hero’s birthday viral. We have seen many times that the hero’s fans are struggling to break the trend created by a hero and create a new record, which is nothing new for us.

Ex: #hbdmahesh as hashtag trend

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Freelancing

Different ways of Freelancing to get into the Field

25 ways to get into the board

Learning digital selling while not knowing about freelancing becomes incomplete.

What is this freelancing?

Without specific operating hours i.e. planning to the workplace from ten a.m. to 5 p.m. Freelancing offers the nice chance to figure from home while not having to travel anyplace.

Sounds deceptive!

It thousands so smart to listen to that there’s no got to move to the office! you have got to possess the flexibility to create this happen. solely then can it happen? moving into freelancing while not talented is nearly not possible.

But there’s nothing to fret concerning. If you begin thinking currently you’ll conjointly become associate skilled within the Skills you wish for an amount of six months to a year.

Now you would like to grasp what skills you must have. Its list is provided here. choose any of them and hold on to Access.

1) emblem style

2) Photoshop

3) Animation

4) net style

5) Social Media Market

6) computer program Usage

7) Writing Content

8) Keyword analysis

9) net Traffic

10) begin writing

11) Translation

12) eBook Writing

13) Reading the proof

14) Whiteboard

15) phonation

16) Song Writing

17) Word press Troubleshooting

18) WordPress Installation

19) Installation of E-Commerce and Troubleshooting

20) Development of mobile applications

21) Application Development

22) Virtual Assistant

23) Sermons

24) but every kind of downside resolution.

The biggest list like this can be right before your eyes. select a talent as mentioned earlier and check out to realize it. however, in the short term you bought the talent. currently let’s examine what happens.

While the blogger was creating some changes to his website in Warangal, he suddenly encountered surprising errors on the Word machine, and also the website stopped loading. The blogger was dismayed once this happened suddenly. you furthermore might get to use the positioning as was common for a moment. There are unit 2 ways that before of him at this time.

If there’s a word for a press troubleshooter within the foreign market, you’ll contact him and solve his downside by giving him cash.

One has got to check up on the market to ascertain if there’s a word press trouble shooter accessible for it. These consultants will be found if you search onerous in huge cities however it’s nearly not possible to catch them in tiny cities.

The second technique shows the answer.

The last means is to search out if there’s an associate freelance person accessible online. within the initial approach, however, we tend to solely check up on the situation.

The second is thanks to searching the planet online. {the downside|the matter} with this second technique is that problem solvers aren’t accessible

It will not be thus. many freelancers are accessible to follow. however, here comes a weird downside.

It would be terribly embarrassing to decide on somebody we wish within the lots of. However, this choice method will be easier when feat some data. you have got nothing to fret concerning.

Now imagine yourself within the company of an associate freelance company. somebody somewhere within the world can like your services. they’re going to raise you to assist them to solve their downside with the assistance of your Skills. Then you facilitate them and you get a definite pay as a gift for constant freelancing.

A digital merchandiser in Vijayawada was asked by one of his purchasers to make an internet site. In fact, the digital merchandiser was on its means at the time. Not in operating conditions. But that

The request is from an associate recent shopper he is aware of well. thus although it will be rejected. during this case, you’ll contact a respectable freelancer, make a case for what he or she needs, tell him or her concerning the options he or she wants, and see if the work is completed on time.

Someone distant within the North American nation creates small niche blogs, scales them, and briefly installs them. produce ten identical websites promptly instead of once.

So they forever deem freelancers for services like keyword analysis they have.

They conjointly would like the services of Freelancers.

And what will a digital merchandiser get to comprehend freelancing?

Here are two things.

1) Many young people are striving to build their careers after graduating with engineering or other degrees.

Freelancing can be very helpful in meeting their financial needs at this time. Designed for short-term needs Freelancing will enhance your existing skills in the future and excel in the field. It also provides an excellent opportunity for growth.

Freelancing can help you financially if you re-enter the industry.

2) A high-quality digital marketer designs projects to meet the needs of his client (Web Designing, Graphic Designing, Social Media Marketing, etc.).

Similar projects involve many small jobs. It is almost impossible for a digital marketer to do this alone. Even if you want to finish it, you have to have more pressure.

So a smart digital marketer does what one person can do and delegates all other tasks to others. Instead, they are paid a certain amount.

So experienced digital marketers set up their own youth. Others rely on freelancers.

In cities like Hyderabad where a person has a problem in the web world, that person can contact local freelancers or freelancers found elsewhere in the Philippines.

Depending on personal preferences. There will also be an opportunity to discuss the matter together in person depending on local needs. If you are not, problems can be solved with tools like Team Viewer.

The most common problem in the field of freelancing is Spamming, Scamming You see posters and pamphlets on the walls in newspapers and on the streets.

Away from work from home ads.

Make Money Working at Home “-” Type, Writing Only “-” Completed Surveys “-” Captcha Work “etc.

Many ads appear with bad names. Many of these scams, and many around us engage in these unknowingly and waste time and money. Before joining it

You have to pay a certain amount of money ‘which means you have to be skeptical. Then do a little research to find out the facts and get up.

As a result, the concept of Work from Home has gotten a very bad name. In fact, there are many self-employed people around the world, True Platforms

You can earn an income without scams.

Both the Client and the Freelancer follow those Platform Principles wherever they work in Compliance and be careful not to be deceived.

It is important for such Freelancing Platforms.

1) Fivers.com

2) internshala.com

3) Freelancer. in

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Technical SEO

Technical SEO Techniques

Techniques like content optimization all fall under the category of On-Page, Techniques like optimization of methods like link building are all also down to On-page SEO.

Did you know that technical SEO is now more important than site speed?
1. Site Speed:
A User enters your site URL into the browser Site Speed ​​is how long your web page loads when done
The shorter the web page loads the better. Of late That visitor will leave your site while loading Happens. This page also speeds up Google’s ranking factors. Hence the need to take this seriously. Our page needs to increase its speed.
A. What do you need to do to make your web pages load faster?
Remove some unnecessary plug-ins and widgets. The more elements there are, the slower the pages will load.
B. Optimize all of the images.
Resize large-size images. Many free for this
Tools are available.
RIOT windows Desktop tool
WP Smash – WordPress plugin
TinyPNG WordPress plugin
C. Do not give redundancies beyond what is necessary. Depending on the context
301, 401 have to be given. Pages slow even when these are high
Are loading. Try to minimize these.
D. Choose a Hosting Provider that provides fast service.
2. Create mobile-friendly websites
Nowadays everyone is moving from desktops and laptops to mobile
The screws are made. Most of the browsing is from mobiles even if you look at the statistics
Seems to be happening. Therefore your site must have a mobile Responsive theme. Only then will it be possible to live according to the size of the mobile.
Also AMP (Accelerated Mobile Pages) Browsing is also faster due to the use of technology Happens.
3. Focus on site architecture
Switch to HTTPS for this. This requires an SSL certificate. This is a Ranking Factor
Being there will also significantly improve your ranking. This HTTPS,
SSL creates a secure encrypted link between the web server and the browser. This makes the information safer than leaking it to others.
HTTPs = Hypertext transfer protocol secure
SSL = Secure Sockets Layer
4. Delete duplicate content
A. When you really on Freelancer for the content they will copy the content (Plagiarism) they copy from other sources.
Freelancer is up to you to prevent this problem Paste the delivered content on sites like copyscape.com
You can confirm whether it is original or not. Yet some free Plagiarism checker tools are also available
There are.
Https:// smallseotools.com plagiarism-checker /
Https://www.duplichecker.com/
Https://www.quetextcom/
Google considers content on your site to be duplicate content even if it is not indexed under different Tags Categories.
To solve this one by giving REL = Canonical one Version Standard may suggest to Google that the rest be treated as copies.
5. Register your site in Google Search Console
In this search console, you can find many things that you do not know under normal circumstances. You can make appropriate changes to your site based on them.

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Mobile marketing

Different types of Mobile Marketing Topics

A day without a smartphone, Stopping even feels like losing something too heavy.

Let us now turn to our topic.

Mobile Marketing means any product with the help of mobile Or marketing about service.

Mobile-assisted marketing even when feature phones are available, Was happening but it was just Small businesses through Text Messages

Those who are interested in giving the phone number related to the merchant’s Phone to find out about the product. In some limited ways, Marketing was going on.

But with the advent of smartphones came a new revolution in the field of marketing  impressive photos, videos, links (website URL)

Began to be able to give. All this is a height and banking in mobile. Also, sales of products after the start of operations Started finishing via mobile. It’s more than all that

That’s something that turned the marketing sector upside down.

That means starting to look at the ad and the good and bad of that product, Knowing, comparing with other products, finally coming to a decision, By Owning it, like this from the beginning Being able to do every single thing on mobile even to the end. Marketing has become an easy task.

How does mobile marketing work?

When a user is searching for something on his mobile, Adverts is shown next to it. (Search Engine Marketing)

Below is the video while watching the video on YouTube, Ads appear at the bottom of an app as soon as it is opened. Scroll through the News App to show several items in the middle Named “Sponsored” while browsing his Facebook feed Fall.

Various advertisements are shown under the title. The website related to that product when you click on these ads Going into. Here is the introduction with Product, about that Brand Awareness is caused.

Types of mobile marketing

1. Google Play Store

Who doesn’t know about the apps available in the Google Play Store to meet various needs, provide entertainment, lead To show, provide knowledge, entertain, to solve problems?

There are many apps available in the Google Play Store to cater to us.

Every single app is designed for some need. Each Individual chooses and uses certain apps to suit their needs, So many earn revenue through these apps that are so important

Let us now look at two important ones.

A. Some features or some content in the app for free to users Providing, then providing full features under the “Paid Option”.

This means that anyone can use the free version, But full features If you want to get it, you have to pay a certain amount to the App Developer.

The content or services you provide are really useful However, the Paid Version will definitely be a success.

B. Display advertisements in the app for free getting revenue from advertisers by doing.

2. QR code marketing:

QR code is a marketing tool that has become very popular recently Method.

This way even for people who have no knowledge at all about technology, The product can be easily marketed.

3. Location-Based Marketing:

Sometimes some only need to be marketed locally exclusively in one town only, one service, or one event has to be marketed.

Location-Based specifically for this Reach only people in an area through marketing methods Can do marketing.

4. SMS Marketing:

Marketing via SMS is something we keep seeing, When you go to any popular supermarket or any branded medical shop Be sure to ask for our mobile number when billing Happens.

Giving us a number without even thinking about it Even if it happens. However, this is only about their product and offers There is no problem with using a mobile number Sometimes.

Even if it is done for the benefit of the consumer. However, in most cases, these Phone numbers all change hands and reach others. Right here The problem starts. We have calls and SMS from various companies Starts coming.

In the meanwhile, it has become a good business The mobile numbers collected in this way are called ‘data’ or ‘database’.

There are two types of marketing through SMS.

1. Bulk SMS:

This includes sending your SMS at once through a bulk SMS service provider Many will have the opportunity to send.

Especially educational institutions and super Businesses such as Markets and Garments follow this pattern.

2. Whatsapp Marketing:

Simultaneously with the help of the Bulk SMS Marketing Tool available in the market, You can send a message to a few hundred people via Whatsapp.

The first method great thing about the second method is that the images via Whatsapp, Videos can also be sent via.

One of the problems with marketing via Whatsapp is that Only known contacts (for known numbers) should be promoted.

Secure your WhatsApp account only by doing this Will. Even to those whose numbers are unknown whether there is a possibility.

If you send marketing messages, your number will be blocked if they report spam There is a risk of becoming.

Whichever of the two methods you follow, you are “yourself Use only the list of ‘Targeted Customers’ collected. Because of that, You will not get in any trouble. As well as good results Are likely to come.

3. Benefits of Mobile Marketing:

1. Targeted customers (i.e. towards a product or a service Interested people) can be easily reached through mobile marketing.

2 Mobile marketing is a marketing method with Huge Potential.

Consumption of mobile phones is increasing day by day but not decreasing. Therefore Reaching the customer via mobile phone is very easy.

3. Results in the shortest time through mobile marketing, especially in Facebook Ads, and Google My Business Click on the Call Now button that appears in the listing directly Product Call About or Services.

4. Facing digital marketers

Another problem is that sometimes your User Content or Ads Engagement appears In large quantities of Likes, comments, and shares also come.

But Sales when it comes to conversions Are not visible at large. Why The situation is such that digital marketers have to hold their heads high instead of realizing it is shrinking.

Change Ad Copy if not original Engagement or Target Audience. But all of this is correct and also awesome and Mobile Payment when sales are not right Focus on apps.

That is Net Banking to make payments through a computer, Apps like Debit Card and Credit Card are used.

So that the transaction is completed. In the case of mobile, as mentioned above Apps like Paytm, Google Pay, PhonePe, and UPI along with them

The transaction is also completed with assistance. In fact, Net Banking, Debit Card, and Credit Card Paying through mobile apps is more than Easy.

Already many Indians are through this kind of mobile Even if accustomed to paying.

So rather than the usual marketing methods, mobile marketing. This difference can have a positive effect on your product sales, No doubt.

5. Most computers are set up in a fixed location

Repeat them, even when the laptop is being taken out Opening does not happen. Mobile is the only one that often opens.

All you need is a mobile phone wherever you go. Prioritizing mobile marketing based on this point Happens.

That means you can view product content and advertisements via mobile More likely to see them. If anything seems to us repeatedly.

Obviously, the chances of it being affected are high. Once engaged with an ad in, but not for a while, However (Engaged Ad is shown repeatedly) is likely to sell Will be.

Hence the traditional like TV, newspapers, magazines

Mobile marketing offers tremendous results compared to methods There are also some minus points to this mobile marketing.

Mobile marketing Read More »

Digital Marketing Tools

<img src="digital.jpg" alt="marketing">

In this case, Tools is not about software programs, What formats and methods are used in digital marketing ?

Let’s take a look at the popular Digital Marketing Tools.

1. Articles:

Blog articles are the first thing that comes to mind when it comes to content. Brand new Content Formats are still a favorite of users no matter how many come.

Only Content marketing is simply the marketing done with the help of these articles. It is very effective User Engagement, Articles play an important role in converting conversions.

2. Image/photo:

A picture is worth a thousand words. You hear about that proverb. To say in 1000 words, The subject can be told by just one image.

Visual Impact is like that and more. Visual content to quickly attract users to your product is Awesome and useful.

3. Video:

Video is one of the most popular formats of recent times. Especially with the advent of 4G video has become accessible to every single person.

How many videos on each topic from Information to Entertainment? We all know how popular it is, As bored to read the text

For those who fail, for those who do not read, complex things that can not be read or understood, Video has become a boon to illustrate.

4. Powerpoint Presentation:

This PowerPoint presentation is called PPT in a shortcut, Is mostly used in seminars, Easy to systematize a concept, This PPT format can be used to explain comprehensively.

So much for setting up a YouTube channel and creating videos for it. Those who do not have time, make a PPT on the topic they think about, Screen Record it with the help of a recorder, and make a video in a very short time.

Video can be created in much less time in this manner.

5. Applications:

Applications are available in Google Play Store and Apple ios Store. Each App is also a specific one that Is formed for the need. Identify users’ needs and address them.

Developers are creating a variety of apps for Digital Activity as the result of the recent mobile revolution.

At times even complete their operations on mobile rather than on laptop Users are accustomed. Many to meet their needs

Most web developers are concerned about the demand for these apps and Websites and blogs are being converted into apps.

6. Blog:

What is a blog and what is the difference between a website and a blog?

Blogging is a powerful way to reach and influence the user, We already know that the medium.

7. Case study:

In the web world, do an experiment and see the results of that experiment. The case is to describe step by step how we did that experiment study.

In Blogging or Affiliate Marketing, Search Marketing Can be understood. either in engine optimization, Search Engine Marketing, or social media In any aspect of digital marketing,

Putting into practice something new or familiar to everyone and its details, A case study is a complete disclosure. A lot of case studies for those who are new to a subject are beneficial. Exactly what happens if what happens?

Understand its consequences and be new to what we need to do Can think. When you do not have the ability to think new, look at a case study and do it Copying as it is can have some success.

Also by reading the case study about failure, and what to do, Failures can be detected and attempts can be made to avoid them.

8. Website:

There is nothing new to say about this. Digital without a website is not possible to move forward in the field of marketing. Whatever work you undertake.

Even if your target audience wants to reach out to you and remind you to have a website with you is a must. In a way, this Website is like your address.

If any visitors want to meet you Coming to your home as well as online visitors to see your content, You have to come to your website to see it.

9. E-book:

A book in digital format is called an Ebook. That is Electronic Book. Either on the computer, on the mobile, the other Allows reading on any electronic device.

These eBooks are very popular on Amazon due to the Kindle format. These books are especially easy to read on Kindle. A device called Reader was also designed

Benefits of Ebooks:

In Paperback books however you go to the market and buy To be done Or delivered even if ordered in a store like Amazon. It may take up to four days to complete.

Where to find ebooks Download within five minutes immediately after placing the order without moving from home.

You can select Ebooks when desired. These are very easy to carry. When you are on a long journey. In the bag to have some books to read along the way, Here is a simple one instead of carrying 4-5 books with you

The Kindle Reader can be carried. Slightly larger than Tab to see it, It is actually quite light though. To read, to catch

Kindle Readers are designed with the idea of ​​being easy. Kindle Reader at If You Don’t Have Kindle App On Your Mobile Can read books.

Can store a few thousand books in one Kindle Reader or Go to the Amazon Kindle Store and download the book you want

Ebooks are cheaper than paperback books. So you can save some money too. Most ebook readers have an inbuilt dictionary.

That is, as you read, you need to know the meaning of a word, especially when that word is highlighted, without the need to pull out a dictionary

Its meaning is indicated next to it. This can interfere with your reading process. E-Book lovers collect and hide many books. Whenever you go home, their house is full of books.

This also leads to many difficulties. Words by them at home, More problems will come as well. Ebooks are a boon for those like me who Can be praised. Thousands of books in ebook format on your computer or mobile

The disease can spread. And Google Drive if you need to, It can be lost by uploading it in loud storage is also absent.

Easy to organize:

Organizing a few thousand paperback books when you have them What happens? Memorizing and locating any book is impossible. And that’s how our luck is, a book We certainly can’t find it when needed. That’s exhausting

The writing will make it live again. Ebooks are easy to folder-wise or depending on the book title Can be organized. Simple to find and catch in Search.

You can choose the font sizes you like:

Rivers, Font in their Kindle Reader for those with vision problems can be expected. You can choose the font of your choice. No problems with this the skirt makes it easy to read books.

l-paperback Books must be lit around you to read. We can not read in the pitch darkness. Digital books by contrast. We can read even in the dark. Also, Mindle to suit the need, Reader Brightness can be adjusted

Take a break in the middle when reading the H Paperback type, you will need to remember where you are stopping when you arrive. But

Epaper book does not have such a problem. No matter where you shut up and go Come back and open It will be shown in the same place where it was left when it was found.

So far we have seen what are the benefits of        E-books

Now let’s look at the negative points of Ebooks.

Ebook readers need to be changed frequently, just like a mobile. Those who are accustomed to reading B Paperback books Unable to turn to ebooks quickly.

In the news that started doing so, There is a possibility of some strain on the eye. Digital Rights Management Like licensed Amazon

The book you bought on the platforms cannot be shared with others. If so, you have to give the device to your friends, just one The book cannot be shared.

10. Banner:

In a rectangle on the Home page when you open a website Banner that is visible horizontally and vertically.

Most bloggers do this banner is used as an advertisement. This is called Banner Ad. This May contain text.

Usually, the user who enters the website must be focused so the clicks on it come mostly.

11. QR (Quick Response codes for mobile marketing)

The so-called (Quick Response Code (QR code) in recent times is used in marketing methods

These can be attached to any product. QR code of a product, When a user scans, the full information of that product will be saved on the mobile phone. This information is consumer Can be reused when needed.

The website of the product that a user wants through QR code can retrieve information without having to type a URL.

Towards technology

This seems like an easy method for a largely unaware audience. In magazines, while browsing on Facebook, or anywhere else.

When a QR code appears, with the help of the QR Reader it has Reaching the website related to the product by scanning Happens.

This QR code marketing is the cheapest that requires no budget. As a digital marketer, you are distinguished by a product.

QR codes in different campaigns (Email Marketing, Mobile Marketing, Facebook Ads, or pasting on the walls in the traditional way Posters) When used, a customer scans the QR and promotes you Sees the product made. Now through that Campaign, you get that person Can be traced.

Ultimately no Campaign Most Recognize that customers are reaching out and keep it going.

However, there are some difficulties in this too

Mobile QR Reader App is required to use QR Code. Even though it’s free, you can set aside a couple of minutes to download the app Will need to be installed.

There is a big lack of awareness about this among consumers, The biggest challenge facing right now. Technology that motivates the common man, It is not possible to move forward in this field without being aware of it.

For this, users should be encouraged to scan the QR Code. Discount coupons, offers, cashback, etc. when scanned for this

Make sure it is provided by QR Code only. Only then is technology Is accessible to the common man in all spheres of business, including How to do things easily, in less time than it is now Learning happens.

If you want to provide the product by QR Code

What to do?

Go to the website that generates any QR Code.

For example www.qr-code-generator.com

What kind of information should be provided in the code in that product

Paste that information you think.

Click on “Create QR Code”.

That’s it your QR code is ready.

Now what kind of format do you want to use this code for

Download in that format.

How do users use your QR Code?

Will be able to?

Suppose you are offered a discount coupon in your (QR Code).

For this, the customer first needs to scan the code provided by you Will.

As mentioned above the customer is first a QR Code reader

Will need to be installed on his mobile. Then the QR Code When you scan the QR Code you provided with the help of the reader the Discount coupon appears. With the help of this coupon, they get the product Can be purchased at a lower price.

12. Infographic:

Although the infographic is also a form of image & Infographic There is some difference. Images are of normal size Mostly in blog posts logos or social media ad campaigns Are used.

Infographic is a very large size compared to the image that is too long. Contains a lot of information. Almost one infographic of how much information we can get when reading an article

We can get the same information even when we understand. Infographics due to the value of the information contained in them are Mostly shared. Infographic is the authority content that will be considered. In terms of search engine optimization,

You can get backlinks from various websites. Because of this, your Website ranking improves.

Audiences are also exposed to complex issues through infographics Can be understood in many ways. It is Visual Representation so learned. Make sure you remember many days without forgetting things so quickly

14. Podcast:

Even if it is not so easy to explain what that means Let’s take a look at how netizens understand (Audio broadcast that is transmitted online is called Podcast Platforning like Youtube, and Vimeo to broadcast videos.

Anyway, there are some channels to broadcast audio content. The audio content that is transmitted in this way is called a podcast.

You can listen to these podcasts at any time you like. While relaxing in the office, or while traveling in the car, Most people would love to hear these.

Some people prefer audio content over video. These are a pastime when it comes to traveling and Also provide good information.

Podcasts are available on a variety of topics. As you like You can listen to these by subscribing to the topic channels.

Everyone has a unique learning style. In that style It takes a long time to understand a subject well only when it is learned, Be able to remember.

Three learners according to Neuro-Linguistic Programming Are of different types.

1. Visual

2. Auditory

3. Kinesthetic

Visual learners: 

These types of people are looking at one thing Learn. Graphs, charts, illustrations while learning. Prefers to learn through visual aids and images, the main ones Are given. They have a lot to learn from toys Time memorabilia

Auditory learners: 

They are more than just looking and learning Show interest in learning. Much of the things learned in this way Remember.

For example, in the form of text, email Oral means also oral rather than instructions given by Be able to enjoy. The instructions are easy to understand

Kinesthetic learners:

And the third type of people is by touching and holding things By, learn by moving.

Even when the teacher is giving a lesson in class, they do not move and Can’t sit and listen to the lesson. So their hands are always moving.

That means pulling out a notebook at that point even if it is not necessary Are writing. For this reason, they work in the Lab, rather than in the classroom Much is learned in the shop.

These three are also the audience you will encounter in digital marketing

Belong to one of a kind. I.e. belonging to these three types

People also visit your website. Hence what they like, Giving content seems to satisfy all types of audiences.

Podcasts can make auditorium people like your content. The web world so far has largely belonged to the visual sector.

Amazing-looking images, infographics, impressive videos, visually Attractive fonts, and their colors all attract a kind of audience.

However, these types of people are in large numbers in the entire audience Bloggers and developers are all focused on this. Everyone Choosing a new route without you even running along the same path Can also lead to better results.

Kinesthetic learners are the third type in the web world Creating content for them is not so easy. Technology is more for that Has to move forward.

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Off Page Search Engine Optimization

 

Off Page Search Engine Optimization – We learned that before the content on a website is called Onpage SEO. We are now learning Off Page SEO one of the most important features in many endeavors. In this case, we have 2 features

1. Connect Structure

2. Social Marketing

These are Onpage SEO, Off Page SEO. Most of this is Ammage SEO, which requires a lot of focus. And when it comes to SEO, there are many types of link building. Learn about the importance of this

Backlinks:

Suppose you have an XYZ.COM site, and if a link is provided somewhere between the content on a site called ABC.COM, that means that audiences at ABC.COM can click on a six-person link and come to you, the XYZ.COM site. . This is called a backlink to your site. These backlinks are very important because their value is calculated based on the number of backlinks a site has.

Internal Link:

When a link is provided from one post on your website to another post on your site, it is called Internal Link.

External link:

If a link is provided to another website from the content on your website, it is called an external link. If a link is provided from xxz.com to abc.com it will be a backlink to abc.com. Become an external link to Xyz.com.

Connect Layout:

Off-page and Link building similar names related to promotional activities on our website to rank high results on search engine results pages.

This article includes the following information about our website in the SERP (search engine results page)

1) Article Submission – Article submission is one of the most effective and effective means of linking. Usually, it refers to writing articles relevant to your business.

2) News Release Delivery – A strategy that helps the popularity of your events, products, and services on the web to improve your results. It refers to writing about the company’s new plans and publishing them on the site of media releases.

3) Social Bookmarking – Social bookmarking is one of the most important aspects of SEO. Social bookmarking sites are a way for people to search, find, compile and edit web pages. Social media play an important role in this SEO process.

4) Blog Comment – Relationships between bloggers and blog readers. It is an effective way to exchange ideas, thoughts, and ideas for a particular topic. Commenting on a blog attracts and helps people convert traffic and make it social. Blog post reviews also make a very important point in blog comments.

5) Forums – SEO forums allow you to ask questions and share information. It helps a lot to build your online access. Sharing information will help other people to trust you. It helps people with useful and relevant content and they will regard you as a trusted professional in relevant studies.

 

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On Page Search Engine Optimization

Don’t be afraid to get creative and experiment with your marketing

On Page Search Engine Optimization – By getting a good position on Onpage SEO Results Pages (SERPS) you will be able to get good traffic on this site. The changes you make to your site for this are called Optimization. In Onpage SEO you need to focus on articles, tags, descriptions, etc. in your content. In the same Offpage SEO but (like Link building backlinks) External features should be done.

SEO practices are constantly changing. It is therefore important that you are updated daily on this topic.

Results from Google keyword search. Let’s see in detail how they came to be

1. Subject

2. Blog post URL

3. Description of the page

SEO expert opinion if you provide Helpfully, quality content is created. (Mentioning your media content) you will get natural backlinks.

If you have to choose between quality and SEO content, focus on the first one. However, there is no doubt in the beauty that you will be able to fall into the Authority set if good SEO is also paired.

However, it also competes with Rita’s sets with good content. Onpage SEO Weightage is one of Google’s 200’s Ranking Factors. The good thing about this is that all Onpage SEO is in you. This means you will be able to add one more page to your site.

Key Points on Onpage SEO:

1. Page Title: This is the text from the Browser tab when you visit a webpage. Search engine as seen earlier. How this looks at first

The title of the page usually contains your main key page. Also, if your keyword is at the beginning of a topic. If you are using WordPress the page title follows.

Your Keyword “The best Power Bank for iPhones. Then this keyword should come first in the title.

For example

“The Best Powerbank for iPhones: A Complete Guide” – should be like this. Don’t be like “Where to Buy the Best Powerbank for iPhone”.

The payment title appears in blue in the search results.

If you want to use more keywords and your keyword in the title of the page this can be done with the help of the Pipe key. Then the title looks like this.

2. Header tags:

We use key tags to highlight key points in the content and make it easier to read. This is from H1 to H6.

H1 is the largest size and contains the keyword. This is usually the same as the title of the page. Each page must have one H1 tag.

H2 contains secondary keywords. These are usually subheadings. There can be more than one. Some header tags such as H3, H4, H5, and H6 may be used for other less important topics.

Below are the benefits of Header tags

* Use header tag to provide text

* Use different text

* Enter keywords in the title tag

* Prepare captions next time

* Use one H1 marker

* Keep a fixed header tag

* Make Header tags a favorite keyword in the page’s URL.

3. URL: In URL It is a good idea to have all keywords separated by dash/hyphen (-). However, a URL with hyphens is automatically generated as soon as the page title is entered. It is also possible to edit it.

Did you know that the URL needs to contain a keyword? If you have downloaded the new Odomine and installed WordPress on it, you will need to change the Permalink settings first. So go to Settings Permalinks in WordPress. Select ‘Post Name’ here and save. You no longer have your POST URL and all keywords.

4. Meta Description: Another important feature of search results is Meta description. It would also be nice if it had a keyword. There may be one or two-second keywords.

Although Google officially states that meta description is not standard, it does have some significance. Meta definition improves CTR. This means that if your Meta is impressive, the User will click on that link. This will increase traffic. Meta Description

Try to impress the reader more than the keyword when writing. This is a very good reason to visit your Setting page. When this is done, traffic may be available even in the following positions on the home page.

In making a site like SEO friendly below the limits we should be satisfied.

5. Meta Tag Optimization – The title tag is called Meta Tag. It should match our content and should be 60 to 70 characters long. The meta tag is related to the current context most relevant to search engines.

6. Alt Tag Optimization – It is very important to make good use of Image Alt. When you use this alt attribute with a targeted keyword it gives your page a boost.

7. Internal Links – Internal links are redirected links in the same domain that the link exists in the source. In real terms, the internal link is the one directed to another page on the same website.

8. Sitemaps – Sitemaps allow search engines to crawl a website and allow all search engines to be informed of a site map by placing it in a robot.txt file in the website’s backend program.

Site Map improves website ranking in search results and improves SEO results.

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